India’s market researcher Azure Knowledge Corp. has introduced a technology division called Azure Autoverse to the automotive landscape, the company announced in a news release.
Azure Autoverse, which took part in Toronto, Ont.’s Collision 2024 as part of the prestigious ALPHA Startup Program, was founded by Nishit Ghelani. He is described as having held leadership roles at Mercedes-Benz, Audi, Kia, and Volkswagen dealerships.
Some of its products include a browser-based Business intelligence (BI) solution meant to simplify decision-making by storing all key performance indicators (KPIs) in one location. This, the company said, enables “slicing and dicing of data.” They also have a browser-based automation application, which is used to streamline the booking to delivery (sales) process through smart workflow and automation tools.
Another product is their Digital Dealer platform, which leverages Virtual Reality (VR), Augmented Reality (AR), and Generative AI to create “a highly immersive and engaging automotive retail experience.”
“As a technology company rooted in the auto industry, we offer unparalleled solutions that connect deeply with dealerships, providing a unique advantage over conventional options,” said the company in a news release.
Dealers can expect more providers to enter the automotive landscape as technologies such as AI and AR are increasingly applied and used. You can browse the company’s website here.