New tools and techniques like omnichannel marketing, leveraging AI, data and CRM are gamechangers. Can dealers adapt? Technology is quickly changing the automotive industry. The way cars are marketed, sold, tracked and analyzed today is very different than they were …
Some jurisdictions are preparing to power EVs and others are lagging. The adoption of zero emission vehicles (ZEVs), especially in BC, is seen as an increasingly important factor in reducing greenhouse gas emissions and creating a cleaner environment for future …
Exploring some of the key findings from CADA’s first-ever Data Report. A few months ago, CADA published its first annual Data Report for the year of 2022. The goal of this report was to gather — in one place — some of …
A credit-first approach takes the guesswork out of which vehicles your customers can really afford. In our current world of evolving dynamics one word is starting to define the path forward for the automotive industry: that word is “affordability.” For a …
Observations on global changes that will impact Canada: Part 1 of 2 The IAA Mobility conference held in Germany recently was deemed a success with more than 500,000 visitors coming to see new vehicles, brands, innovations and trends. Having moved …
What’s it like being a customer at your dealership? Typically, the first experience a new customer has with your dealership is with the sales department. This experience sets the tone for the relationship throughout their ownership of the vehicle and …
A unified approach, that includes governments, is required to curb auto theft epidemic. Almost every day on the news, in social media or elsewhere you will hear stories of Canada’s “epidemic” auto theft problem. The question on the minds of …
Now is the time to make your plans for next year, especially with so much uncertainty. In many ways I find that the beginning of fall is the perfect time to start planning for next year. By the time …
Study finds 76 per cent of dealers already had or will be integrating AI into their dealerships within three years. For years, the finance office in dealerships across the country has remained, for the most part, a bastion of tradition, …
Dealer Solutions Mergers and Acquisitions (DSMA) is buoyant about its partnership with Canadian-based Vicinity Motor Corporation (VMC) to retail its medium-size electric truck to dealers in North America. DSMA President/Founder Farid Ahmad told Canadian auto dealer the arrangement began in …
Customer loyalty can mean a steady supply of highly profitable sales now — and in the future. As our sector turns the corner from the pandemic and accompanying supply chain issues that have plagued the sector for many months, never …
Let’s take a closer look at the bottom line return from leasing vs. financing. According to industry figures, lease penetration nationwide has dropped from 35 per cent down to 20 per cent, the lowest level in the history of leasing. Leasing has also not …
